Apps to help you choose and use Bang & Olufsen products

AR Experience App

From imagination to reality. Experience how your favourite
products visually come to life in your own personal space.

Place and customise

Place and move B&O products in your own living space. Customise products and see how they complement your decor.

Create a multiroom setup

Place multiple products to connect the sound experience in every room or create a home cinematic setup.

Explore the magic

Explore the Bang & Olufsen portfolio. Browse through colours, speaker fronts and turn on products to experience the magic unfold.


Purchase the product directly in the app or book an in-store demo in your nearest Bang & Olufsen store.

Save & share

Save your customised images and share them with friends and family, or send an image as gift wish.

Place and customise

Everything you need to start visualising your dream of a home filled with astonishing sound

Bang & Olufsen App

Our dedicated app is the simplest way to configure, control and
enjoy true Bang & Olufsen sound experiences.

Setup guidance & personalisation

The Bang & Olufsen app guides you through the setup of your products step-by-step, and helps you personalise your product functionality and music experience.

Signature experience

Enjoy our signature user experience as you turn your smartphone into a Bang & Olufsen control device for all your Bang & Olufsen products.

Sound adjustment

Once a product is set up, use the app to access product specific sound settings, giving you beautiful sound no matter what your favourite genre is.


Enjoy new and limited products, exclusive events, special offers and much
more before anyone else.